FC Barcelona attitude to shirt sponsorship is unique. Selectively without a commercial message on its shirts, on 14 July 2006 the club announced a five year agreement with UNICEF, which includes having the UNICEF logo on their shirts. The agreement will see FC Barcelona donating US$1.9 million per year to UNICEF (0.7 per cent of its ordinary income) to the FC Barcelona Foundation, and rejecting significant money offers to be the first shirt sponsor of the football team.
FC Barcelona attitude to shirt sponsorship is unique. Selectively without a commercial message on its shirts, on 14 July 2006 the club announced a five year agreement with UNICEF, which includes having the UNICEF logo on their shirts. The agreement will see FC Barcelona donating US$1.9 million per year to UNICEF (0.7 per cent of its ordinary income) to the FC Barcelona Foundation, and rejecting significant money offers to be the first shirt sponsor of the football team.
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